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There's something so special about homestyle photoshoots. I love how they capture the people in the photographs – this one of Libby, Katie and Bradley by Megan Graham is no exception. When we spoke to Megan about the album she responded with, "Libby was so photogenic, and Katie and Bradley were awesome to photograph first thing on a Saturday morning! We were under the watchful eye of their cat Ed the entire time, who made sure we looked after little Libby. It was such a fun session." Katie and Bradley ' chose an 8x8 portrait album with a simple Carbon Buckram To View More >>
Albums are a blank canvas on which to express your personal style and taste, and we love seeing the variety that comes through the Bindery. This week's album caught our attention with its brightly coloured graffiti backgrounds and interesting design. When we asked Daniel if we could feature it, he shared with us the humorous, heartwarming story of how the couple first met – as told by them, from both sides. Talk about a meet-cute! It reminded us of something important — "It's not about the album, it's about the photography." … But dig deeper and it's To View More >>
Should you focus all your marketing energy on finding new customers? Maybe not! Generating extra revenue from the clients you already have can be simple, effective and very satisfying. This excellent article by Ago Cluytens explains a few ways to go about it, and in this post we're going to look at how to apply his ideas to your photography business. As you're reading, ask yourself, "How can I add value for my clients using these strategies?" It's not about taking, it's about giving more than people expect. 1. Cross-selling "...the To View More >>
Time is a valuable resource in any business, but especially photography. With that in mind, it makes sense to make the most of it, and to ask yourself, can I do things more efficiently? If I could outsource something, should I? Is what I'm doing even necessary? Here are four ways to optimise your time and make the most of every shoot. Photograph by Lauren Anne Photography Photograph by Lauren Anne Photography 1. Outsource Ask photographers why they got into portrait and wedding photography and they'll say how they love photography … or telling love To View More >>
Still working on getting albums approved six, nine, twelve months down the line? This will be eating into your time and your profit. Here are some simple ways to get albums approved quickly, while adding value for your client and offering them a great experience. 1. Get in quick! There's before the shoot and there's after the shoot. Before, they're looking at your products (yeah, nice!) and photos of … other people. Afterwards they have your photos of them to fall in love with — and they will. But get in quick! — before the emotion of To View More >>
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