"Value your time, skill, training and art" - Today we're talking to Lauren & Delwyn about the photography industry, designing albums and building your brand.  • Tell us a bit about yourselves and how you got into photography Delwyn and I are both trained Graphic Designers, Delwyn at Unitec, and myself at Waikato University. We met through a mutual workplace in 2008, and started second shooting weddings for each other. • How do you promote your business and build your brand? We work hard to create a strong 'word of mouth' brand. We also take advantage of the internet as much as we can To View More >>

1. Tell us a little about yourself, your photography business and what you do! I have a Bachelor of Design in Graphic Design. I did a bit of film photography in my last year of University, but it wasn't until I got a job working for the University of Auckland as a public relations photographer that I started to learn the craft of photography. It was there that I learnt about manual settings, studio lighting, editing etc. I photographed hundreds of events and people for the University. I learned how to interact with people when taking their photo, and how to get great photo-journalist shots. I To View More >>

"I'm going to interview Simon Whitten while I'm in the UK," I said to Heather, "Short story - what springs to mind?" "Stately homes ... panoramic images ... simple, classic album designs," she said. Simon has established a solid business at the very top of the UK wedding market, and what struck me about our conversation was his confidence and clarity in talking about it. To succeed in this business requires a lot more than photographic passion and skills. You need a clear understanding of your market position, your clientele and where they come from, your brand and how you project it. The low To View More >>

I have a friend going back to work full time after working part time for six years to raise his kids. Some weeks ago he phoned me, incredibly disheartened after many job applications and many knock backs. No one wanted him. I encouraged him to stop treating each job interview as make or break, and to start playing. To apply for jobs he thought he couldn't get. At salary ranges he thought he couldn't justify. To mix it up, try something different each time and see what worked. The trick, I said, was to remember that his next interviewer would know nothing about his past interviews, and it wouldn't To View More >>

Jennifer from Nova Photography recently changed over to a Workspace hosted site. We had a quick chat with her about the process and why she made the switch.  Tell us about yourself and what you do! I'm a Scot/Kiwi, having lived equally on both sides of the globe, I'm a wife and a mother as well as custom portrait photographer! I love to work with families and especially love pregnancy and newborn shoots. Nothing is more amazing to me than creating everlasting memories for my clients and providing them with timeless portraits to look back on and treasure forever! I am also moving in to birth photography To View More >>