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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Written by: Cate Scaglione - Life As Fine Art “Knowing yourself is the beginning of all wisdom.”― Aristotle In addition to my portrait photography business I’m a brand consultant to businesses, big and small, all over the world. One could say I grew up in the luxury business. I’ve attributed most of my business practices to a keen understanding of how luxury brands work – and how their loyal followers feel about them. Large or small, from corporate enterprises to sole proprietorships, almost every business struggles with building a solid brand. What might To View More >>

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Here's a handy tip if you're using our free design service. Please hit the SEND button, or we won't get your feedback. (SAVE adds them to the database but doesn't pass them to us.) You'll find the button at the bottom right of the screen, as in the graphic. We normally have design edits done within 24 hours, so if you don't hear from us promptly, take a look in Workspace to double check that you sent the comments. By the way the same applies to feedback from your clients. If you haven't heard from them, ask them to check that they've hit the Send Feedback button, To View More >>

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A beautiful memento of four very loved huskies! Laurel and Kevin from Brisbane, Australia are totally devoted to their dogs and regularly participate in sledding. Just a couple of weeks after this photo session in the Glass House Mountains, their beloved brown eyed girl Kiah passed away. Charlotte, from Charlotte Reeves Photography, specialises in pet photography. She says, "I am so glad they have this beautiful album of their special girl and the bond she had with her doggy brother and sisters.” A lovely translucent page at the beginning of their 12x12 Flushmount album. To View More >>

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As told to Cate Scaglione - Life As Fine Art “Fear is the lengthened shadow of ignorance.” ~Arnold Glasow As artists we are a different breed within the human race. Our right brains guide us with a heightened sensibility, to help us translate the world in an emotionally meaningful way. We’ll witness the same events and circumstances entirely differently than others, and often with more intensity. These are our blessings, except perhaps when the worst demon surfaces. Fear. All humans experience fear in one form or another. But is all fear bad? Is there such a thing as beneficial, To View More >>

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We're excited about the feedback for the new Workspace release. And from reading your emails it looks like our new storyboards will put smiles on a lot of faces. Originally storyboards didn't get much attention, but when we introduced blogging that changed. We realized pretty quickly that they needed a revamp. So let's look at what we have done: Storyboards are made up of templates designed to display groups of images, which Workspace then exports to create a single JPG. Use them like building blocks - choose a single template or add several To View More >>

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