A series about storytelling in album design. Every great story has a beginning, a middle and an end Part of what makes a story interesting is the way it's told. It pulls you in, leads you along a path of discovery and ends with a satisfying finale. I've already mentioned the importance of chronology, and I'll have more about the middle later, but what's the secret to a strong beginning and a satisfying ending? The beginning Writers spend a lot of time on their first paragraphs. They know if they don't kindle your interest they leave you cold. If you're not sure what should go on your first page To View More >>

A series about storytelling in album design. We turn the page in a wedding album… It's night time and we're at the reception. We turn another page… We're back outside the church in bright daylight! How confusing is that? Not only is the mood of the imagery completely different, the natural flow of the story is disrupted and any feeling of the 'journey' is lost. Chronology creates flow It may sound too basic to mention, but sticking to the order of the day helps make your images into a story. It also speeds up album design by predetermining the order you lay them out on the pages. Here's something To View More >>

The first in a series about the art of storytelling in album design. Every day at Queensberry we create books and albums about wedding days, birthdays and family celebrations. Years of looking at all those photos have convinced us that storytelling is an important part of the design process. It really will help a book stand head and shoulders above others that simply have a bunch of people looking awkwardly at the camera and smiling - no matter how good the individual photos may be! So what is it about a good story that captivates your attention, takes you on a journey, and gives you a sense of To View More >>

Right up there with the 3% rule as a Queensberry mantra is Good Better Best. We don't claim that either of them is original, just that they're common sense. In fact fundamental if you want to build a sustainable longterm career. Good Better Best is a strategy for up-selling – having products and services to tempt your clients across a range of price points. To be blunt, you're offering your customers what they want (something cheap!) while at the same time encouraging them to spend more. Simply put, it does so by offering people three choices… GOOD is your entry level – affordable if you To View More >>

Photojunction's alignment tools are pretty cool (here's a video) but just occasionally tech support gets asked a question, and we think, "I should know that" or, "Good idea - can PJ do it?" Today I got asked about aligning images centrally between a panorama image and the edge of the page, as in the picture. When in doubt I ask a developer. Yes, they said, and here's how: 1. Add your images to the page and arrange them roughly where you want them to be. In this case I would place the pano image how I want it and then align and space the three smaller images as a group, as normal. The challenge To View More >>