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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Should you focus all your marketing energy on finding new customers? Maybe not! Generating extra revenue from the clients you already have can be simple, effective and very satisfying. This excellent article by Ago Cluytens explains a few ways to go about it, and in this post we're going to look at how to apply his ideas to your photography business.  As you're reading, ask yourself, "How can I add value for my clients using these strategies?" It's not about taking, it's about giving more than people expect. 1. Cross-selling "...the To View More >>

This entry was posted in Loves not enough by Victoria Hollings | Leave a Comment

This week's 'Album of the Week' goes to Ian and Emma from Ian Scott Photography. "We had the pleasure of meeting with Sarah and Ben several times before the wedding day," Emma says. "First at their pre-wedding shoot, then at the studio for newborn photographs of their baby daughter. They were so chilled out we knew we would have a great day capturing their wedding."  The album is a 14x10 Fine Art Flushmount with a Sahara Faux Leather cover. "Their  wedding venue, Offley Place, is a beautiful country house hotel in Great Offley.  A To View More >>

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Following on from  'Tribe', an exhibition by Tania Niwa (sponsored by Queensberry) in 2017, this album was made for a family who had suffered a tragedy. Tania and Mary Raukawa Newton share how these photographs connect families and cultures. "These fine art images are from a family portrait commission I have been working on," Tania says. "They feature in a custom-made leather album for widower Mary Raukawa Newton and her little boy Leighton. "Mary lost her fiancé Alekh when Leighton was a few weeks old. Her fiancé was of To View More >>

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UPDATED: corrected an error with the Faux Leather selection. We're getting ready to introduce new cover material and embossing options, and we're pretty excited about it. But first we need to say goodbye to some of the existing range. It's hard turning our back on things we love, but we need to make way for the new. And normally the reason is simple … not enough sales. The good news is that the discontinued materials will be available "while stocks last". We just won't be reordering them, and we won't be including them in our swatches, which To View More >>

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With a few recently released products now available to order, portrait photographers have a range of options to suit any genre and style. In no particular order, here are our top picks for portrait photographers:  1. Studio Boxes Our recently released Studio Boxes are perfect for any portrait studio. With buckram and custom canvas options, you can personalise these boxes with branding, and even bulk buy to have your clients walk away with the product in their hand. VIEW PRICING  ORDER NOW *Photographers and designers only. Login to view pricing To View More >>

This entry was posted in , , , by Victoria Hollings | Leave a Comment