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Kate Hopewell-Smith believes that the more confident you are, the better photographer you'll become. But she worries about the lack of confidence in our industry, and wonders how many photographers are considering whether to carry on or not… From my experience meeting and communicating with lots of photographers there is a serious problem out there with lack of confidence, which for some can become quite debilitating. In fact I describe it as an “epidemic” –extremely prevalent, widespread. I read a lot of photography magazines but I can’t recall ever To View More >>
Written by: Koby & Terilyn Brown – Archetype Studio Romantic. Ethereal. Timeless. These are the words we want brides to think of when they look through our boudoir portfolio. As artists, we are always striving to define our style and break away from the pack. After a little more than a year of research and development focused on launching our boudoir line, a clear direction began to emerge and we have been refining it ever since. Walk with me and I’ll take you down our little path along the process. Koby and I had photographed a few boudoir sessions by request over the years, but To View More >>
Heather is proud of our press books. Here she explains why… How 95% of the press/photobook market works First you buy a very expensive machine. Then you focus on how fast you can run it, how cheaply you can buy your paper, and how quickly you can bind and make covers. You print 4-colour. Above all else you focus on FEEDING THE MACHINE. You sell your product as cheaply as you can - and certainly not just to professional photographers. You don’t worry too much about colour because your customers don’t expect a lot, and probably think that a bad result is their own fault anyway. To View More >>
At Queensberry we say our ideal clients are mid to high end photographers, and those who aspire to be. Oh, and we love it if you buy albums! So in our recent album pricing survey one of the questions we asked readers was, how many albums do you sell? Over half our respondents said less than ten a year. Ten albums a year doesn't seem a lot, so does that mean the world is ending for albums and the people who sell them? Not at all. Nothing's changed. Albums have always been a way of standing out from the crowd and up-selling. In the old days most photographers sold the negatives or a stack of prints. To View More >>
Yesterday we introduced you to our Good Better Best product matrix, designed to help you navigate our products and services. We designed our new price lists, which you can download here, to match. Maybe the best thing about them is that they're SIMPLE. The prices for each range of products fit comfortably on a single page. No jokes, please, but that’s a step forward! How did we do that? More than 95% of you now order our albums and books in Photojunction, printed and fully assembled, so that's what the price list assumes you're doing. If you're interested in DIY, contact us and we'll send To View More >>
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