This is the third in a series from Megan DiPiero with advice about how to build a stronger brand and brand message— to add purpose to your marketing, draw attention to your service, and ultimately increase sales.  Click here for Parts 1 and 2. Today, Megan suggests some questions designed to help you set profit goals. Okay, so you have identified your purpose and passion, and you know the client experience you want to create.  Now, what systems will you put in place to deliver the experience—the brand promise—that you To View More >>

This week's Album of the Week is a 10x10 Classic Flushmount with Silver-Halide printing. The cover features Champagne Faux Leather and Bank Gothic Blind Embossing.  The beautiful wedding photography belongs to Simon Biffen, who got married at the very same venue himself seven years ago. Based in Bath, UK, Simon captures free-flowing and fun photographs of weddings. Couples are often opting for more casual celebrations, involving games and pets in their photographs. "The wedding was held at the fabulous, Maunsel House, in June and the couple went for a super relaxed day." To View More >>

A long post but full of insights! Andy Fountain explains how he and Lewis developed their unique style of wedding photography, how almost every coverage includes an album, and the pay-off for both their clients and the studio.There are two photographers at Fountain Photography. How do you and Lewis work together to capture the big day? Lewis is now my business partner, rather than simply an employee and second shooter. Mid-photography degree, we brought Lewis in to the business with the idea of eventually shooting two weddings a day, and making twice the profit. To View More >>

This sample album for Feather & Birch Photography (AUS) features a stunning venue and impressive photography.  Matt from Feather and Birch says, "Mudgee-based, I travel the globe to photograph the world's best weddings. But no matter how far I roam, there’s nowhere like home. This little gem is probably our favourite venue in New South Wales! A big white marquee set amongst the vineyards makes the perfect backdrop for some of Mudgee’s best weddings. "We spend a lot of our weekends out here but this album captures some of our favourites To View More >>

This is the second of four posts from Megan DiPiero with advice about how to build a stronger brand and brand message— to add purpose to your marketing, draw attention to your service, and ultimately increase sales. Click here for Part 1, Identifying the Client Experience. Today Megan offers some questions to help you determine your brand's purpose and passion. Where does success start? It starts with the FUNDAMENTALS. It begins with identifying your purpose and your passion. Creating a mission for your brand is crucial to success, To View More >>