Last week I wrote about the latest David Jay hate war, and said that if a courtroom attorney asked whether I agreed with his Shoot and Share strategy - and demanded a Yes-No answer - I’d have to say, “Yes I do.” Why? Because social sharing is a reality whether we like it or not, because social sharing is a powerful new form of word of mouth, and because Shoot & Share is a big step up the social scale from Shoot & Burn. Also I don't like hate wars. But this is not a TV courtroom drama, so if you're thinking of building a career in social photography, we believe the typical Shoot and Share To View More >>

Since launching Workspace we've had a lot of requests for an affiliate program, so we're pleased to announce it's finally here! We sell our books and albums around the world. We have customers in countries we’ve never visited, who speak languages we don’t understand. It's no wonder that just like you we depend on the good will and recommendations of our existing customers to generate new business. Our new affiliate program enables you to earn commissions by recommending our products and services to your friends and colleagues. It's a way to encourage our supporters to promote us, and to repay To View More >>

I've been following the latest hate war against David Jay and PASS with interest. Here's the post that started it all, and here's what it's all about. I like my commercial messages straight, so I wish David didn't come on to you like a TV evangelist, but that aside, he's not wrong about everything. So because we hate hate speech of every kind I thought I'd explain what he's right about before I get into where we part company... David is promoting what he calls Shoot & Share, which in practice means a photographer shoots an event and hosts the images on David's service, PASS, where the customers To View More >>

Last post I explained how easy it is to "auto-share" your images on your own pages with Workspace, but the most powerful place to share them is on your clients' pages. The good news is it's ridiculously easy. The bad news is you need good manners and permission to pull it off - so probably easier for you than me?! The best place to share … with permission [caption id="attachment_17506" align="alignleft" width="500"] Click to view full size.[/caption] Let's assume you've uploaded a collection of images, clicked the blue SHARE button and auto-shared to your own Facebook and Twitter pages, as in To View More >>

Although a lot of you love our albums (us too!) we operate on the simple principle that you're running a business, and if you can't make money selling them you shouldn't buy them. But there's no doubt many photographers do struggle. Partly that's because they sell a la carte, and have persuaded themselves that their clients don't want albums. I don't buy it. A la carte is often shorthand for having a cheap headline price, and no levers you can pull to make a better sale. (I'm not saying a la carte's a bad idea, but it needs close thought). As for people not wanting albums, it was the same story To View More >>