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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Rugby World Cup fever is gripping New Zealand at the moment, which ties in nicely with my topic (sort of). Twenty teams are here to be beaten by the mighty All Blacks. (Go you good things!) OK, all the teams want to win, but only one can. Whereas our goal is to deliver the best possible books and albums, so everyone wins. How's that for cheesy? But we mean it! We have had an influx of press book orders over the last few months and nearly everybody has been over the moon about them. However not everyone has had the same warm fuzzy feeling. Why? Often it's the nature of the product itself. Press To View More >>

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If you specify Full Colour Service printing, we colour correct your images. The old fashioned way, one at a time. We don't run software shortcuts or bulk edit your images. Every single image (or layer) gets personal attention from our specialist colour correctors. It's their job to get your images looking their best and ready for printing and album assembly. Our colour correction policy is to achieve consistency across the images in your album and to optimise natural skin-tones ... and if we spot any problems, to let you know. Once we're done your images go straight to the lab for printing. No To View More >>

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Chances are you've never been to Marfa, but as it happens we have. It's a tiny town set in the vastness of West Texas (population 2000+) and obviously thriving. Halfway between El Paso and the awesome Big Bend Park, Marfa is surrounded by towns in decline. It used to be a water stop on the railway, and a massive army base, but the trains went diesel and the army left town. So why isn't the town dying, like most of its neighbours seem to be? A minimalist artist called Donald Judd came to town in search of a spectacular landscape to display his massive artworks. An interesting guy ... and other To View More >>

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Last week I wrote about the latest David Jay hate war, and said that if a courtroom attorney asked whether I agreed with his Shoot and Share strategy - and demanded a Yes-No answer - I’d have to say, “Yes I do.” Why? Because social sharing is a reality whether we like it or not, because social sharing is a powerful new form of word of mouth, and because Shoot & Share is a big step up the social scale from Shoot & Burn. Also I don't like hate wars. But this is not a TV courtroom drama, so if you're thinking of building a career in social photography, we believe the typical Shoot and Share To View More >>

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[caption id="attachment_16947" align="alignright" width="300"] Musée - object of desire, or waste of money?[/caption] It's hard to shake off a reputation for being expensive. It's hard to shake off a reputation for being cheap too. The question is, which reputation do you prefer? Our people get frustrated when they hear, "Oh you guys are so expensive…" In fact this week they ran an email saying, "That's not right!" Their point is we have six different product ranges, six very different price points, and most people are genuinely surprised by what we can offer. My point is that cheap doesn't To View More >>

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