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Something changed for the better a few months ago, when we launched Print Shop, our platform for photographers and artists who are selling their work online as decor or works of art. Print Shop users have been very successful selling more expensive, more profitable, products — frames rather than loose prints, for example, larger frames rather than smaller ones. The work is beautiful, of course, and it is being sold as wall art, but we do think the Print Shop "store front" and product previews have helped with this success. That's why we're making the To View More >>
“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. We spoke to Jinal Govind, a landscape and wedding photographer who grew up in windy Wellington, and still calls the city his home – all about pursuing a career as a photographer and staying inspired. Photography is something Jinal has had a passion for, ever since he was a young boy To View More >>
Someone asked the other day why some photographers using Print Shop seem to be selling their prints “quite cheaply”. "I can understand that there is potentially volume in art prints that isn't there with portraits. But I still wonder how a client might feel if the price is significantly lower for an art print." I think there are a few questions here — does the difference in price matter? Are people undercharging? — and anyway, how much should you charge? I'll leave the last one for later, but meantime… 1. Why might you need to charge differently for your art versus To View More >>
Here we have seven inspiring Print Shops for you. Check' em out, then drop everything and build your own in Workspace in time for the holiday season. Gemma Chapman Photography Jay French Photography Jackson Bright Photography Joel McDowell Photography Elise Rutherford Photography David Bostock Photography Justin Aitken Photography If you're interested in building a Print Shop in Workspace, click through to start your two week free trial. Alexandria To View More >>
How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking about products We'll be brief because we've covered this in a separate article, about how to sell more without being "pushy" or "sales-y". Photographers who love selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>
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