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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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This is the second of four posts from Megan DiPiero with advice about how to build a stronger brand and brand message— to add purpose to your marketing, draw attention to your service, and ultimately increase sales. Click here for Part 1, Identifying the Client Experience. Today Megan offers some questions to help you determine your brand's purpose and passion. Where does success start? It starts with the FUNDAMENTALS. It begins with identifying your purpose and your passion. Creating a mission for your brand is crucial to success, To View More >>

This entry was posted in Loves not enough by Megan DiPiero | Leave a Comment

This is the first of four posts sharing Megan DiPiero’s advice about how to build a stronger brand and brand message— to add purpose to your marketing, draw attention to your service, and ultimately increase sales. “I could be successful if only I knew how to get more people in the door.” “I could be successful if only I could reach the RIGHT people.” “I could be successful if only I knew the magic marketing formula. I know it’s out there. I just need to find it!” Have you said those words to yourself before? To View More >>

This entry was posted in Loves not enough by Megan DiPiero | Leave a Comment

Fresh Samples, Fresh Prices (Sample Album discount) Professional products like albums and wall art aren’t just about cash in your back pocket, they’re a source of pride and great “silent salesmen”. Freshen them up and stand out from the crowd! Our January Sample Sale is the best time to buy. Because we hate twiddling our thumbs, and January can be s-l-o-w, we offer Early Birds our best deals of the year. To save 40% on your book and album selling samples quote FRESH40 when ordering in Workspace. Orders must be confirmed and paid for by 22 January.  Our normal conditions To View More >>

This entry was posted in by Alexandria Baugh | Leave a Comment

We saw this beautiful album by DeRay and Simcoe Photography as it went through the bindery. For a little something different, they photographed the album for us! Take a look at their great photos of the main album and copy, and some words about the big day. "Kathryn and Kirk have been the easiest clients to work with since they booked their wedding with us more than 12 months before the big day. A late September wedding, the weather forecast wasn’t great for the day but they weren’t too worried and went ahead with their 'plan A' with no dramas at all." "Their To View More >>

This entry was posted in by Victoria Hollings | Leave a Comment

Our new Online Album Designer is a great on the go resource that makes designing and editing books and albums quick and easy. Today we show you how you to swap images around in the design. To switch images on the same layout: Drag and drop one image over the other. They will change places. To switch an image with another on a different layout:  Click one of the images you want to switch and drag it to the side of the screen, which will allow you to scroll through the layouts. When you get to the layout you want, drag the image you're moving over the image To View More >>

This entry was posted in by Alexandria Baugh | Leave a Comment