How do you deal with changes your clients want to make to their album design? It's a question that came up recently with a photographer who was considering changing his strategy. He was saying that there's a fine balance between creating a beautiful album design, and not letting the clients destroy it, and delivering something the couple feel connected too. So what are your options? Here are a few. None of them are right or wrong. Like your pricing, style, branding etc you've got to figure out what works best for you, and your clients. 1. Pre-design and allow a limited number of free edits: Once To View More >>

Let's wrap up this Problem reporter series and stop ignoring the elephant in the room… Who needs a problem reporter anyway? After all, as we confirmed at the webinar it drives some people nuts. Well I'm glad you asked! I should start by saying it's not an unusual concept. Try googling "pre-flight", for example, and check out the Wikipedia and Adobe listings in particular. What the pre-flight process does in the printing industry is ensure that digital files sent for printing are all present, valid, correctly formatted, and of the desired type. Why? Because, if they're not, the job can't be done. To View More >>

If you want your order to sail smoothly through our ordering process, please make sure it's ready to go before you send it. Hopefully this post will give you some insight into why that's so important – why even minor changes to an order can cause a lot of work at our end. For example, suppose you request design or layout changes, or send us new versions of image files or album plans. First we have to call up your original order and work out exactly what you want done to it – not easy when we have hundreds of albums working their way through production at any one time. We may need to, for example: To View More >>

At the seminar I mentioned recently the presenter prefaced anything that might sound critical with, "I know this doesn't apply to you, but..." So, I know this doesn't apply to you, but... Tony Bramley had this to say about Johanne's last post: "There have always been crap photographers. Even in the days of film our old lab used to tell us of terrible exposures etc. "It's just there are more of them with digital cameras who think they can do a professional job in a very amateur way. If they don't know their trade and tools they are not professionals. As a printing company as well as an album To View More >>