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SEARCH RESULTS FOR: Pricing
I’m dropping my prices … people aren’t spending as much … my bookings are down … I need to go to cheaper albums … I’ve started doing shoot-and-burn … I’m worried about my income. You’ve heard the talk. Are you struggling in the face of competition, recession and demanding clients? Or do you just want to hear someone else’s take on things? As well as our usual Photojunction webinars, we’re hosting two with Queensberry on the most critical issue facing professional photographers: how to survive and thrive in today’s demanding market. Webinar 1: How to sell albums (and why) To View More >>
A discussion about album upload times (specifically the length of them) last week reminded me of a good post Danny wrote on the Junction a while back, about internet connection speeds, pricing and plans. While we do everything we can at our end to optimise the FTP process, ultimately (album) upload speed is determined by your internet provider, so it pays to understand exactly what you're getting for your money. Here's Danny's post – Nigel Warning: contains math and abbreviations From time to time I'm asked for advice about internet connection speeds and pricing plans, so here goes... Most To View More >>
Kathryn tweeted Ian about his blog post on selling to men, saying her studio actually did better with guys than girls. He asked her if she'd mind sharing with us - Nigel Just like Johannes, I read Ian's comments the other day about selling to men with great interest, because of late, we've noticed a real trend in our business: Grooms seem to like us more than brides do! While that's actually mildly alarming in one way (we don't want brides NOT to like us!), it's also a good thing. It means we don't need to worry about the grooms seeming bored, terrified, or otherwise un-engaged with us and what To View More >>
You, the photographer, are entrusted with telling the story of a couple's day ... not any old day ... it's the BIG one. [caption id="attachment_8319" align="alignleft" width="333" caption="The bride and groom"][/caption] They want it told with beauty and creativity. They chose you because they saw your work and figured that you would be the best person to tell their story. Or was it that they fell in love with your prices, and assumed that all photographers were equal (except for pricing)? Ultimately we are telling a story ... we need to know whether we are the authors or the observers, and apply To View More >>
My recent email suggested that if you can't name five things that differentiate you there is probably only one - price! Not a good look. Among the responses was this one: I'm so sick of working harder and not smarter with the middle to lower end. I want to start all over again and aim at the high end of the market with the best products and service. I have never done an album before. I made the decision to specialise in babies, children and family portraiture. I can visualise beautiful portrait albums sitting on my coffee table in the studio, but I don’t know where to start. Albums are not the To View More >>
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