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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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You, the photographer, are entrusted with telling the story of a couple's day ... not any old day ... it's the BIG one. [caption id="attachment_8319" align="alignleft" width="333" caption="The bride and groom"][/caption] They want it told with beauty and creativity. They chose you because they saw your work and figured that you would be the best person to tell their story. Or was it that they fell in love with your prices, and assumed that all photographers were equal (except for pricing)? Ultimately we are telling a story ... we need to know whether we are the authors or the observers, and apply those principles to our album designs. BUT then in spite of all of our creativity and hard work THEY want to change our creation! How dare they! We were employed as the trusted story teller ... so what happened to trust! The truth is we were possibly employed as an image maker over being the story teller. You own the images, because they are your vision, but in truth the story is theirs. If we do our homework right we know this from the beginning. We remind ourselves that the story being told is theirs, and we try to build the trust that lets us tell it our way. But every now and then we need to concede that, in 10 years time this story is what paid for a new camera for us: for them, the bride and groom, it is a memory of something big that happened long enough ago to be easily forgotten, if it were not for the story in their album. For that reason the story is truly theirs. Cheers, Johannes
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