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My son is getting married in six weeks, and my daughter next year in May. So everyone's asking, “ Who did you pick to photograph your kids’ weddings?" That's not what I asked myself. I asked the same question as the people who come and see me: "How much is this gonna cost?" The answer really opened my eyes… When I analyzed it, I'm paying the photographer and their assistant for their time that day, and they are giving me the files. After the wedding, I personally will edit, color correct, create 4x6 proofs, order a proof box, design an album, do the post production work, order the album, To View More >>
Things have a habit of creeping up on you, as our friends at Seldex have reminded us by sending an email to their clients reminding them that come July they won't be able to use Photojunction's cover design and Send Order functions. (We announced as much here back in February.) We've counted Seldex as friends for years – in fact they sold Queensberry albums in Australia back in the day! - so this is a rather sad time, the culmination of a process that started to unfold a couple of years ago when we realised that most suppliers weren't going to support PJ as a universal album design tool, which To View More >>
Click here to watch on Vimeo. We first met Justine at WPPI in 2003, and she's been a good friend ever since. Last year she saw our new Musée there, and I'm pretty sure she really liked it! Given that so many people shake their head in disbelief at the idea of selling a product in this price range, I just had to ask her about its place in her business. She talks to me about how to succeed as a high end studio; where the business comes from; the importance of networks and word of mouth; her secret weapon (her Mom!); how she presents herself to clients; how she prices and sells Musée (what she To View More >>
Four years in, and Suzanne Black could teach a lot of people a lot of things…especially about marketing and surviving when times get tough. I had a chat with her about what she thinks are the keys to success, how she turns 90% of her enquiries into bookings and why albums are so important to her business. Positivity is contagious. Suzanne is feeling positive right now. I haven't heard that response to a question about the state of the economy in a long time, but after chatting I've decided describing her as "positive" is an understatement... She says, “In the current climate I think it's more To View More >>
Welcome to the second interview in our series featuring clients whose businesses are thriving despite the current economic climate. Click here to read the first interview with Christian Oth. In the same year they had their first child, Chris and Darcie Siiteri started their Austin (Texas) photography business, Innovative Photography. Fifteen years later they’re still at it and doing better than ever. I gave an initially nervous Darcie an early morning call to chat about how they approach their album sales, and what they do to ensure their clients have an amazing experience and to foster relationships To View More >>
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