Every time I go out to buy something I start thinking about ... Marketing. Sorry. Anyway, a new camera is on the cards, a point-and-shoot (I'm not a photographer, OK!) I know what I want in a camera, I've done my homework and I've whittled down the list to a couple or three that all fit my criteria. They all offer me great image quality, enough control and they cost about the same. I'm not a camera brand 'fan-boy' so I'd be happy with any of them. How do I decide which one to buy? I don't know. But when I go out to buy, one of them will tip the scales in some way. Reputation, customer service To View More >>

You know that all important first impression? Well for a lot of people, the first impression they'll have of your business is your online Yellow Pages listing, and we spotted an interesting way some of our clients are making the most of theirs... Yellow Pages gives you the option to add search terms to your listing, to help describe what products or services you offer. What we noticed was that some of our clients were adding terms like 'Queensberry' or 'Queensberry Albums' to their listing. It's a simple idea but a powerful one too. Aligning yourself with a well known or reputable brand is a To View More >>