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Last week I wrote about the latest David Jay hate war, and said that if a courtroom attorney asked whether I agreed with his Shoot and Share strategy - and demanded a Yes-No answer - I’d have to say, “Yes I do.” Why? Because social sharing is a reality whether we like it or not, because social sharing is a powerful new form of word of mouth, and because Shoot & Share is a big step up the social scale from Shoot & Burn. Also I don't like hate wars. But this is not a TV courtroom drama, so if you're thinking of building a career in social photography, we believe the typical Shoot and Share To View More >>
Last post I explained how easy it is to "auto-share" your images on your own pages with Workspace, but the most powerful place to share them is on your clients' pages. The good news is it's ridiculously easy. The bad news is you need good manners and permission to pull it off - so probably easier for you than me?! The best place to share … with permission [caption id="attachment_17506" align="alignleft" width="500"] Click to view full size.[/caption] Let's assume you've uploaded a collection of images, clicked the blue SHARE button and auto-shared to your own Facebook and Twitter pages, as in To View More >>
Click the screenshots to view them full size Workspace is constantly evolving. If you haven't tried it lately you haven't tried it! This week we’re excited to announce that we’ve just upgraded Workspace slideshows for smartphones and tablets. On iOS and Android devices your image collections now display like mobile apps, which on iOS your customer can even install easily on their home screen. Scroll down for demos, and click the big gold button for an introductory offer! Here's the back story... From Day One our goal for Workspace has been to make it super-easy to host and display To View More >>
Don't miss out on our great Mid-Winter Christmas special, which ends 31 July… 1. Free design and free colour correction on all our pro books and albums - a big saving and maybe a chance to try these services for the first time on us. 2. If you want to sell albums you need display samples! We're offering 50% sample album discount on all our professional books and albums (normally 25%). PLUS we'll do free colour correction and design on those as well. It doesn't get better than that. So no reason not to take advantage of our mid-Winter Christmas. We do the work, you save the time and the money To View More >>
Although a lot of you love our albums (us too!) we operate on the simple principle that you're running a business, and if you can't make money selling them you shouldn't buy them. But there's no doubt many photographers do struggle. Partly that's because they sell a la carte, and have persuaded themselves that their clients don't want albums. I don't buy it. A la carte is often shorthand for having a cheap headline price, and no levers you can pull to make a better sale. (I'm not saying a la carte's a bad idea, but it needs close thought). As for people not wanting albums, it was the same story To View More >>
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