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How to price your templates? Is pricing always the most interesting topic? Undercut? Over the top? You're a photographer, so you know how to charge ;) Well I think there's an argument for quite a few approaches so I'll give you a few facts to help set your price. - The mean sale in the Store has been about $37 US dollars. - The median is $35 US dollars. And there seem to be two sweet spots to get volume, $25 and $50. Of course, there are exceptions, with some templates listed for $150 - $180. Maybe you don't need to sell much to be happy at those prices? Next tip. Danny (the statistician) PS. To View More >>
Talking to Photoshop via script can be a delicate process, so here's a few tips for exporting your high-res layouts from PJ for printing... • Open Photoshop before you start exporting. (Sometimes it takes so long to open PJ forgets who it's talking to.) • Close all other open images in Photoshop. • Make sure the Photoshop start screen is closed. • Let Photojunction and Photoshop do their thing. Keep your hands off that keyboard! Cheers, PJ Support To View More >>
Our newest little feature has really helped promote the PJ Store, which pleases our bean counters. The store has been going long enough to start noticing trends, things that are working and things that aren't. If you're interested in promoting templates, over the next few days I'll blog about stuff I've noticed (mainly anecdotal but I think they'll help). Next post. Talk soon Danny To View More >>
While talking to photographers in the UK, I realised that what I really wanted to get across, was a simple but important message. The album is for the clients. Our part is to gather collateral and write a story for them. Here's the tip: Step back from the design and pause deliberately... Then start with the idea that this album is not a showpiece for you, the photographer, but is a story for the bride and groom. We can apply our own 'signature' to the imagery, but they own the love and the history that we're writing the story about. We are the story tellers, and it's our sensitivity to them To View More >>
[caption id="attachment_2679" align="alignnone" width="500" caption="Click on the images to view them larger"][/caption] We often talk about albums catching our eye... This one by Josef Isayo certainly did. He shot Porsche and Adam's wedding in early 2007. The couple, two ER doctors from San Francisco, came to Josef and asked him to shoot their wedding in Cuixmala, Mexico- an opportunity many photographers strive for. But as an experienced destination photographer who's shot several weddings in Mexico, Josef knows it's no walk in the park - you've got to be prepared. I asked Josef to share To View More >>
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