I was talking to Stephen last night and he made a comment about how photographers will approach an album on the Queensberry stand at trade shows. He said that most often they will pick up the book and look at the last pages first. If what they see catches their interest they look more closely. I can think of several reasons for this behaviour. At trade shows there are many suppliers peddling their wares, It is important for photographers to be efficient in their research. The last image in an album is often a defining one and in some way summarises the quality, content and feeling of the album. When photographers look at albums at a show they are either critiquing their content or their construction, feel, and look. When brides approach an album they flick from the front. Often they will survey for people or places they know. They wiill pause on the details, but they will look for the feeling of the wedding. When other people look at albums they are more open to engaging in the story they are being presented with. Interestingly photographers doing a 'check out' of other photographers, under the guise of a prospective bride (or groom), will look intently at each image. They are surprisingly obvious. That is the difference between engagement and research. Its our job to make albums engaging.