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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Michael and Anna Costa have been touring the US over the past few months sharing their secrets at PUG conferences and events.
We're their preferred album supplier so we designed an 18x12 Duo for them to take on tour. The objective was to demonstrate the value of differentiation: how great presentation can help you stand out and build your studio profile. So how did it go?
We received this note from them: "I wanted to tell you the album is drop dead gorgeous. The hundreds of people that saw it absolutely loved it! It couldn't have got a better response.
"There’s just nothing quite like a Queensberry album. Because people got to hold it and flip through it in person, they really recognised the difference we have been talking about in our sessions. Now the only problem is wiping the drool stains off it."
That pretty much sums up the reaction we’re after from both you and your bride. It also goes to show the value of sample albums ;)
Tagged under 18x12, Clients, Differentiation, Duo, Featured Wedding Album, Leather, Marketing, Michael + Anna Costa