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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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SEARCH RESULTS FOR: Authenticity

You know that all important first impression? Well for a lot of people, the first impression they'll have of your business is your online Yellow Pages listing, and we spotted an interesting way some of our clients are making the most of theirs... Yellow Pages gives you the option to add search terms to your listing, to help describe what products or services you offer. What we noticed was that some of our clients were adding terms like 'Queensberry' or 'Queensberry Albums' to their listing. It's a simple idea but a powerful one too. Aligning yourself with a well known or reputable brand is a To View More >>

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Here's an wedding album to whet your appetite. Literally. It's not often we see a wedding themed as heavily as Cindy and Eric's. They went to exceptional lengths to incorporate Cindy's love of sweets and the colour orange into their special day. Their photographer Brian Dorsey reflected those tastes in this beautiful album. Chocolate coloured pages of course. Cindy's favourite colour is orange – so think Halloween and harvest time, pumpkins and trees changing colour with the Fall.  The striking autumnal colours matched harmoniously with their brown and orange colour scheme. The wedding also To View More >>

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Never in a million years would I do this at my wedding, but that’s what makes this video terrific.It’s authentic, fun ... and funny. Five minutes is enough to learn to like these people and wish you were there. What a great gift to their future. Cheers, Ian PS if you're having trouble viewing it, try watching it here. To View More >>

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Our UK Account Rep, Jo Newman, emailed me today: I thought you might use Mark's comments as an opportunity to talk more about our plans to XXXXXX XX XXX XXXXXXXX . [Sorry - Ed]  I was a bit disappointed when I saw your second post about Mark's comments.  It didn't mention marketing at all :) In fact I've had a few comments and quite a few emails talking about our brand strategy over the last few days. And Robert emailed me weeks ago saying I should be stressing branding more and pricing less: if photographers don't "foster an expectation consistent with their pricing level" they're fighting To View More >>

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