"Previously we were offering albums we knew our competitors were also offering, but we’ve realised we can use the album to separate us from our competitors." That quote from Nigel's interview with the Youngrens reflects Queensberry's key message to photographers and it got me thinking... A while ago I posted about album companies in trouble – and not hitching your own wagon to dying stars. Today I'm suggesting you be wary of the latest and greatest too ;) In the US and UK markets of 2000, Queensberry albums were revolutionary because we hand-made every album to order. That meant photographers, To View More >>

Three points! 1. Investigate and determine your clients needs, limitations, and dreams. 2. Establish design objectives. 3. Exceed your clients' expectations. We set the parameters of size, style, and content from discussions with our client prior to the wedding. Having a series of questions to answer on a sheet means you get the information you need. Album type, size, and budget are the first questions. Then how many albums and what these would do. We gauge their response to our sample albums and ask questions about what might be important. We define the style by giving them a key description To View More >>

This clip is from Mad Men, the US TV series about '60s-era Madison Ave ad-men. The guys are planning the launch of the Kodak Carousel. Watch 'em weep. It's not the about the technology, it's not about "new", it's about...  what drives your business. Cheers, Ian To View More >>

Because you'll probably (hopefully) never be engaged again, or plan your own wedding again, or be single again... Sure planning a wedding can be stressful, and frustrating, and hard work, and all those other things that make you want to run off to Vegas and elope - but it's also exciting and fun and romantic. It's now only two days until our wedding, but we're still taking time to relax, reflect, and enjoy the process. Wish us luck, rehearsal tomorrow. Cheers, Nigel To View More >>

Well I don't know about you, but we had a hell of a time finding a venue that had a date even remotely close to the one we wanted - and we were looking over a year in advance. Turns out corporates are booking their annual functions three or four years out, nabbing all the prime dates. We learned the importance of booking early the hard way, especially since we were planning a wedding in the peak summer season. We were after a venue that we felt cared about our wedding. So if we were shown around by a 20-something 'event planner' in high heels holding a clip-board who could only fit us in between To View More >>