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I got an email from Mark Miller today, and he's happy for me to share it and comment. I wanted to let you know how much I've been enjoying Queensberry Connects lately, specifically the posts about how QBY albums differentiate us as photographers from our competition and the idea that press-books are everywhere. I have a couple of comments/questions that I hope might add to the conversation: 1. QBY albums differentiate us as photographers - my clients love my (your) albums but they don't know who Queensberry are (I tell them all about you 'You're the best in the World' etc), but I don't think they To View More >>

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Tupperware 'fan boys' are everywhere. Prodding the skeptical, hosting Tupperware parties, and enthusiastically trying to convince their peers of the benefits. Their argument: Once you try it, you'll understand. And most people do. The experience of using Tupperware's product is usually enough to quickly switch a sceptic's loyalties, and soon enough they'll be passionately promoting the product themselves. That's (loosely) Tupperware's business model, and you can see how it would have a snowball effect. They've built a brand around positive customer experience and word of mouth marketing.  As To View More >>

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More feedback on my email, Your next album supplier Changing to Queensberry is like changing my Ford Focus for a top range Audi ... Not sure many people are going to cope with that. Depends what you mean by "many". But certainly we never expect most people to choose Queensberry. Products that differentiate need to be aspirational (ie more people want them than can have them). That applies to your own "products" too, of course. In business, rather than ask how much something costs, it's useful sometimes to ask how much it's worth. And how it positions you in your market. There were 42 album companies To View More >>

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Sad as it is, it's no secret that one or two of the traditional album manufacturers in the USA and UK have had serious problems, and not just because of "the economy". It's hard for everyone when a company struggles, hard for their staff, hard for their suppliers. Harder still when you know the people involved. Hard for their customers too, who've spent a lot of time getting to know their people, understanding their systems and foibles, making bookings with couples who will expect one of their albums... So why have they been in trouble? Because companies like Queensberry started eating their lunch. To View More >>

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The best album design software is now free to all. The Directors of Queensberry and Photojunction are delighted to announce a major change of direction for Photojunction. Effective immediately PJ Remix is a free download for photographers everywhere. The “price” will be to register with Queensberry and allow us to send you a monthly message. Click here to download the free software now. • Photojunction will continue to enable third-party album resources as well as the “DIY” functionality that allows users to design un-matted layouts sized for any vendor. • Software support and training To View More >>

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