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CATEGORY: Loves not enough

More from Mark Miller: Press books - I agree with everything you say. At Focus I had a great conversation with Danny who suggested that 'everyone' did digital, ie it was commonplace with suppliers but that Duos were the really unique albums. I agree. Aren't QBY digital albums really just a fancier, more expensive press-book? Again, that's not meant to be insulting, I'm just trying to add to the conversation. FWIW, I've stopped offering digital albums (other than mini copies) and will move to a Duo only offering for next season. No offence taken. I love our digital albums, and so do many of our To View More >>

.... and we do! Our clients look at the covers on our album samples and make judgements on what is inside. It's true! We help them do it. We want them to look at the cover and suspect that there is something very special inside. It was rewarding to know that when the New Zealand album award judges saw our 2009 award album in the first Musee cover they were wowed into silence. This cover demands respect. Working through the range of covers available to us we have made a studio decision to display a specific look for our albums. This makes them recognisable in the wild and it is our aim to earn To View More >>

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Darlene Hildebrandt was running a very successful Edmonton (Canada) studio with her first husband when we first met in 2000. She'd come from nowhere to become one of our best clients in spectacular fashion - spectacular because it happened so quickly! Often we find new clients "convert" their business to Queensberry quite slowly. In many cases they have contracts with their customers to deliver a Brand X album, and feel obligated to do so. But having made the emotional commitment to move on, Darlene wasn't prepared to be that passive. Every single one of her upcoming wedding clients upgraded to To View More >>

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Yesterday we packed for a tradeshow we're about to attend in Australia. One of the things I enjoy about packing is browsing through our sample albums as we work. Not often are there so many in one place. Looking through them all yesterday got me pretty excited about my own album. I was reminded that there's something quite special about seeing something you're buying in the flesh. Just as you may use a crafted slideshow online, to show off your work to prospective clients in the hope they'll come in to book, a (real) sample album has some serious pull when you're face to face. Sending clients To View More >>

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Customer service edicts state that the customer is always right. Sometimes we disagree ... out of self defense. We don't like the implication that because the customer is right then we must be wrong. We defend our innocence and integrity!  Step back for a moment. There is a principle in Tai Chi that states that you can use your adversary's energy on themselves. Imagine saying the customer is always right. If you stop defending yourself and ask the client for a realistic solution to their own problem (a solution that, if they were you, they would see as fair)  you move away from being wrong To View More >>

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