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"Previously we were offering albums we knew our competitors were also offering, but we’ve realised we can use the album to separate us from our competitors." That quote from Nigel's interview with the Youngrens reflects Queensberry's key message to photographers and it got me thinking... A while ago I posted about album companies in trouble – and not hitching your own wagon to dying stars. Today I'm suggesting you be wary of the latest and greatest too ;) In the US and UK markets of 2000, Queensberry albums were revolutionary because we hand-made every album to order. That meant photographers, To View More >>
Forget about boxing, here are the Queensberry Rules for photographers! 1. Outstanding presentation adds enormous value to your photography. 2. Using the same albums as everyone else reduces the value of your photography. Ask anyone in the street how much a stack of prints is worth, or a disc of images, or a slideshow. Everyone's been to the mini lab, or burnt a disk, so the answer is, "Not much". What you're paying for when you hire a professional, of course, is their time, skill and artistry. Focusing on the presentation takes nothing away from that. It simply places the photography in a To View More >>
Three things I love... Metaphors ("Remix 'Collections' are like iTunes Playlists"). Stories (like Danny's PJ speed test). One-liners ("Colour management used to be just calling the lab to complain about your prints.") Words, that's all... But they make you think. They illuminate what you're saying and make it memorable. They use the familiar to explain the unfamiliar. They're gems of great price if you polish them till they shine, and really awkward if you don't. Cheers, Ian A few more from Bob Tulloch's seminar in Auckland last Wednesday: Our clients have two motivations, love and pride. We're To View More >>
You've probably got it that I'm a Seth Godin fanboy. Every day I get my daily dose of something to think about. Posting about the digital revolution in our industry reminded me of this quote. It's from a very long post about the music industry, but it'll bounce ideas round your head: "The new thing is never as good as the old thing, at least right now. "Soon, the new thing will be better than the old thing will be. But if you wait until then, it’s going to be too late. Feel free to wax nostalgic about the old thing, but don’t fool yourself into believing it’s going to be here forever. To View More >>
Thanks to PJ Nana (aka the workflow management we introduced in Photojunction this year) the Queensberry lab was able to clear the “Christmas Rush” almost completely in a single day this year. Given the range of services QBY offers that’s quite a challenge. Glad we could help :) Cheers, Danny To View More >>
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