My last post said that press books are great but they’re everywhere. "And that's the problem." Someone here was a bit concerned about me saying that. "Won't it put you offside with a lot of photographers?" Maybe. Although if you disagree I hope it's something to think about rather than get upset about. But the fact that many people do disagree is a good thing, at least for us and our clients. If our albums were everywhere they'd have no value. To you or to us. For example see the comments here. Does presenting your imagery in press books trumpet your high-end quality to the market? I don't think To View More >>

I was upsold to in the weekend and didn't even know it. Now that I do though, I'm ok with it. Over the last few weeks my fiancee and I have been looking out wedding bands for us both. We'd again done our homework, been put off by another raft of useless sales people and ended up where we always knew we would, with the same jeweller I'd bought her engagement ring from. I blogged about that experience a while back. An hour later I walked out of the shop with a quote for a wedding band thicker, wider, with a bigger diamond and in higher quality gold than I'd gone in thinking I wanted. Kayla made To View More >>

Every time I go out to buy something I start thinking about ... Marketing. Sorry. Anyway, a new camera is on the cards, a point-and-shoot (I'm not a photographer, OK!) I know what I want in a camera, I've done my homework and I've whittled down the list to a couple or three that all fit my criteria. They all offer me great image quality, enough control and they cost about the same. I'm not a camera brand 'fan-boy' so I'd be happy with any of them. How do I decide which one to buy? I don't know. But when I go out to buy, one of them will tip the scales in some way. Reputation, customer service To View More >>

Caring is an attractive quality we're all drawn towards on some level. We notice when people care for us, or someone else, or some thing. And it makes us feel good. Take Gail or Natasha or Sonya here at Queensberry. They make people feel good all day because they genuinely care about the person on the other end of the phone. And trust me, people notice it. When looking for a wedding venue, we noticed how much one venue cared even before we'd visited. They wanted us to have the fullest experience possible when visiting their venue, so suggested we come by one Saturday morning before a wedding, To View More >>

On my trip to the UK I had the opportunity to visit the studio of Alan and Jackie Rankine. Their work is aimed at a high end market. Their sales are substantial. They don't aim to be the latest newest thing. They do work to stay current but they have cleverly understood the needs of their clients. Their formula is simple and effective. Know your clients, produce consistently good work, back up your promise to perform with the quality of your presentation (including coffee and cake), always have something bigger and better for the client to buy, and have your studio in a castle. They don't chase To View More >>